Sizing Up the Blogosphere or “How Big is It?
I originally reported the following data on the growth of the blogosphere as part of a post I was writing about a year and 1/2 ago. As sometimes happens, it got stuck in draft world and I never...
View ArticleKeep Your Eye on the Prize on your Web Site’s Landing Pages
Dr. Ralph Wilson, internet marketing guru extraordinaire, in the January 22nd edition of Web Marketing Today reminds us that the more tightly we focus our landing page on the task at hand (sell...
View ArticleHow to (Not) Get Rich!
Tara Kachaturoff, posting at AndyWibbels.com reminded me that one man’s stupid business idea is another’s gateway to that two story colonial on Easy Street in her post on Creative Business Ideas. In it...
View ArticleTechSmith Aces Marketing Follow up
TechSmith, the creators of 2 great tools – SnagIt & Camtasia Studios – for capturing and recording screen activity, is very smart when creating positive buzz for their products. I’d downloaded the...
View ArticleOpenTable – Very Nice Post Event Marketing Follow up
Whether you sell products or services you can steal a page from OpenTable.com‘s approach on how to follow up with your customers. OpenTable is the leader in providing online restaurant reservations....
View ArticleThe Power of Images
Don’t you find that it’s easy to recall the seminal images of your life… Giggling at the altar during your wedding ceremony The birth of your first child The Daisy Ad from the 1964 Presidential...
View ArticleRedesign Your Website – 10 Good Reasons from SiteLab
Cleaning up my inbox and came across this list from the folks at SiteLab. I work with a lot of clients on redesigning their sites and this list rings true. I’ve condensed the content a bit but you can...
View ArticleNeed a Website Redesign? What You Can Learn from a Model Home.
It’s not a big stretch to go From… This house is really you. A model home is designed to target a specific buyer. Someone who will say, “I can imagine living here.” To… This website is really me. They...
View ArticleCall to Action Tip: The Importance of Phone Numbers
I love the fact that I can email you, link up with you on Linkedin, like you on Facebook and @reply you on Twitter. I’m thrilled that I can subscribe to your blog and download your free report on 5...
View ArticleMake Your Website a Profit Center – How? Here’s 3 Tips to Get Started
Jason Koeppe from Manta Minute lays out 3 simple steps to make your website a profit center. Know your goal. Make it easy. Make it clear. Keep in mind, I said simple, not easy. But if you nail these...
View ArticleAnswer These 10 Questions to Immediately Improve Your Website
The hardest part about owning a web site is maintaining a sense of objectivity about it. We get caught up in the mechanics or, perhaps, the aesthetics – the ‘way cool’ flash intro, the funky font, our...
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